You may have heard the term ‘career coach,’ but you wonder, "What is a career coach?" “What can career coaching do for me?”
A career coach is someone who can help you in your career—either to advance, to secure a new job, or to transition into a new position. A coach can also be someone who helps you with starting your own business. These are broad categories.
Here are some specific things a good career coach can do for you:
It can be very tempting to shut down, or slow down, your job search during the winter months. However, companies are hiring. Now is not the time for you to stop creating perfect resumes that get you hired. Here are five things to keep in mind while you are on your job hunt.
1. Use Social Events to Your Advantage
You don’t have to rely solely on professional networking events in order to make business connections. Any conversation could lead to work-related topics, so you always need to have a professional mindset to be ready if the opportunity arises. Don’t discount the people you know, from casual friends to industry colleagues. You never know where a conversation could lead, and who your associates might know.
Believe it or not, the majority of employers will review your social media profiles before hiring you. Social media used to be just a fun way to communicate with friends online, but since it’s been booming in recent years, recruiters are also utilizing social media. It basically gives employers free access to see how you interact with others, how clearly you communicate ideas and what you do when you’re not at work. LinkedIn is one of the most popular platforms recruiters use so you need to learn how to optimize your LinkedIn profile before you get on the job hunt!
I wanted to share this with you to encourage you in your job search. If you're reading job listings and wondering how you're going to get hired, or if you're applying for jobs and getting no response, this is for you.
Tim had only a high-school diploma and was 56 years old. He applied for many jobs online but didn't get any interviews from that and he was terrified.
Did he have to go back to school? Did he have to take a lesser-paying job? No and No.
He only souped up his job search and interview skills - and got a 6-figure job offer! It's a great story:
While no one intentionally wants to sell themselves short, it is unfortunately a common aspect of human behavior. This isn’t always the result of low self-esteem. Sometimes this happens as a result of developing bad habits and getting stuck in them for too long. Case in point: your resume. Quite a few people struggle with their job search for months, only to visit professional resume writers and learn their resume is the majority of the problem! Your resume is supposed to help your chances of finding work, not hinder it! Here are a few ways you can help yourself.
Don’t View Your Accomplishments Through the Wrong Lens
Many people think of their accomplishments from previous jobs as being the general responsibilities associated with them. This is not only false, but downplays your own unique skills tremendously. Never list your basic duties under your accomplishments! Rather, think about what you did for the position that no one else could.Think about what impact you left upon the previous companies you’ve worked for and anything you’ve received commendation for. This is worth mentioning. It provides potential employers with an excellent picture of what kind of employee you’ll be and why you’re worth bringing aboard over everyone else looking for the same position.
Have you not worked in a while? Whether it's because you've been laid off or took time off to care for children or family members, it can be difficult to get back in the job search and secure an offer. But there is a way.
I [directly contacted] CEOs and [got] personal responses back that led to more interviews than I can handle.
I also have used the closing of "now that we've talked how do you see me fitting the role and what concerns do you have?"
[A] hiring manager ... had one concern which is that the job is in NYC and there was a bias in the market that you needed to be from NYC to run a market there. That gave me a chance to give examples of how I have tackled similar challenges and when I spoke with HR in a follow up I found I had overcome the objection.
I have also used the 90 day plan which gave me great confidence.
I took almost two years off from work and was concerned about getting back in the game...your recommendations totally changed my job search and stirred up a ton of activity. Thank you.
If you are in the job search after an absence for whatever reason, you can get a great job. To do this, you need to:
I've utilized the halo effect in my recruiting business for years, and it’s something you can use to give yourself a big advantage in your job search.
What is the ‘Halo Effect?’
The Halo Effect happens when we get an impression in one area that influences what we think of another area.
For example, we may assume that someone we think is attractive is also smart, kind, funny, or a good person. Or, we may see someone who’s good at something, and we assume that they’re also good at other things, or have a good personality.
The Halo Effect is the bias that’s created from those first impressions. It’s the reason that first impressions are so powerful.
Now that you know what it is and how it works, how can you make it work in your favor in a job search?
So…you’re in a job search, tight on money and worried about the future. Is hiring a career coach worth the investment of money or time?
Well, you could ask a client I recently coached…he received a job offer for somewhere he really wanted to work, but was a little dismayed at the salary they offered him. He contacted me (a career coach) to ask what to do.
I worked with him for an hour total on coming up with a counter offer that he felt comfortable with, and he ended up with a salary $50,000 higher than what he was originally offered.
How’s that for a return on investment?
Granted, that’s an extreme case…but I’ve worked with many, many people over the years who benefited in significant ways from coaching.
One person had no trouble getting interviews, but she never received an offer…until I role-played an interview with her and discovered that she was bringing up salary and compensation way too early in the process. It scared interviewers away from her, even though she was extremely qualified. As soon as she stopped doing that, she got an offer. She might have gone months or even years before she got hired…so that coaching time earned her thousands of dollars.
As you and nearly everyone else in the world have realized and are experiencing as we speak, technology has drastically changed the way people interact with one another. This goes not only for casual conversation, such as through social media, but through the way customers and businesses interact and even how people seek out jobs.
If you’re a senior-level professional on the hunt for a new position, you’re probably taking in just how much job hunting has changed since the last time you had to look for work. However, many of the changes delivered by technology are quite beneficial to job seekers!
You’ve been job searching for a while with no luck.
Many a job seeker is making mistakes they don’t even realize. Sometimes it’s a resume problem. Sometimes it’s how you’re coming across in interviews. Sometimes you’re not marketing yourself well online.
If you’ve been searching with no luck and you’ve already tried some changes that aren’t working, it’s time to call in an expert to diagnose the problem and give you a solution that WILL work.
You are transitioning to a new career.
A coach with experience in the field you want to enter is the perfect resource to help you market and present yourself to potential employers. They can help you decide how to present your experience in a way that makes sense and appeals to hiring managers in that arena.
You have a difficult situation in your past that you have no idea how to talk about with potential employers.
Olympic and pro athletes hire coaches and trainers to help them reach the top of their abilities.
Talented singers hire voice coaches to help them become better, stronger, and more skilled.
CEOs regularly consult with business experts, mentors, and personal coaches to help them stay at the top of their fields.
If all of these talented people invest in themselves with coaches or trainers who focus on them and their performance, why shouldn’t you?
Here’s something else: You went to school in order to gain the knowledge to do your job well. You do your job better than someone would without that training—right?
But let’s be real here...how good are you really at all the things necessary for your career, such as networking, interviewing, giving your elevator pitch, telling an employer why you’re valuable, negotiating a compensation package, or even working the office politics necessary to climb the ladder in your company?
January is always a BIG month for hiring in companies of every kind, everywhere (February is pretty popular, too). Why? New budgets, new plans, and new starts. This year could be even stronger--some are predicting the best job market in years.
How can you tell what companies are hiring?
How can you tell who's hiring? You can't. There really is such a thing as the hidden job market (70% of available jobs are not officially posted at any given time). You can't know what's going on:
They may have firm plans to hire but don't have the job description written or posted yet. (This is one of the reasons that 70% of jobs are hidden.)
They may have the job ready to post, and you'll catch them in the nick of time.
They may have just received a resignation letter from someone on their team taking advantage of January hiring and moving on.
Your takeaway from all this is:
Don't wait around to see what's listed on job boards and company websites. Get ahead of the game and contact hiring managers at companies you're interested in first.
This puts you ahead of everyone else who knows that January is a good time to job search.
Career coaching can be an extremely valuable tool for job seekers, but there are vast differences in quality and experience. To find a good coach, you should know what you can expect from a coach in terms of scope, time, and cost; as well as what to look for in a good coaching fit.
What do career coaches do for you?
A career coach will focus on specific problems you are having in your career or job search and give you solutions for those problems. Some coaches may try to figure out why you believe/behave the way you do so that you can change your behavior and actions going forward. Others will give you straightforward ‘how to’ advice to overcome your particular issues.
Career coaches are can help you with any career-related issue: creating or refining your ‘brand,’ marketing yourself in the job search, resume writing, interviewing, getting promotions, raising your profile within your organization for long-term growth, negotiating salary or compensation packages, building your confidence, and even refining your speech habits so that you can inspire confidence from others.