December 8

What Employers Look for on LinkedIn

Erin-K-LinkedInToday, it’s more important than ever for individuals to pay close attention to their LinkedIn profile to boost their chances of getting hired. In fact, some employers conduct candidate searches on this popular social media site. This means you need to pay close attention to the makeup of your executive profile before you click the link and send in your application. An experienced executive LinkedIn profile writer can help you update your profile to ensure it includes everything employers are looking for.

An Optimized Headline

Many individuals fail to pay attention to the headline after they create it. However, if this headline isn’t eye-catching or if it is not optimized to the job for which you are applying, chances are it will be overlooked quickly. Before you submit your LinkedIn profile for consideration, make sure you include relevant keywords and position titles within your headline. Because this is one of the first things employers will see below your name, it is extremely important.

The Presentation of Current Employment

How you present your current employment situation can play a dramatic role in your appeal to prospective employers. The title of your position can attract prospective employers or it can lead them to toss your executive LinkedIn profile to the bottom of the pile. For this reason, it’s essential to list all of your positions, particularly the one in which you currently work, as accurately as possible.

Choose Past Employment Carefully

While your current employment often holds the most weight, it’s essential to make sure your past employment is addressed properly. If you held multiple positions within the same company, separate them with a comma but be sure to list them all to ensure prospective employers gain a clear picture of what your experience looks like.

Ask for Recommendations

An executive profile is incomplete if you don’t currently have recommendations from others. Employers want to see you are a team player and are seen as a valuable asset in your past jobs. Don’t be afraid to ask co-workers, current clients and previous employers to leave you a recommendation on your profile. Having this positive feedback available to your prospective employers shows them your work is worthy of good reviews.

Having an executive LinkedIn profile isn’t enough to help you land the job you’ve always wanted. In fact, it’s important to find out what employers are looking for to help you make the right first impression when you apply for a job through this social media site. Hiring an executive LinkedIn profile writer can help you adjust your current profile so it’s ready to use when you locate the right job to further your career.

This guest post is by Erin Kennedy, MCD, CMRW, CPRW, BS/HR, a Certified Professional & Executive Resume Writer/Career Consultant, and the President of Professional Resume Services, Inc.  She has achieved international recognition following nominations and wins of the prestigious T.O.R.I. (Toast of the Resume Industry) Award.   Find Erin at http://exclusive-executive-resumes.com.

 


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